New In: Facebook Journalism Project

The year of 2016 was filled with lots of fake stories, and Facebook was the leading platform for it. It is a very prominent platform where every news and stories go viral very soon. It has degraded the value of social media in all over the world, and there was a lot of criticism. It is believed that some of that fake news has influenced the results of US election.

Since then, Facebook has implemented several measures to address this issue. Facebook has also banned fake news sites from its ad network. Facebook came up with the Facebook Journalism Project Launched to Build Stronger Ties with News Industry. This effort was taken to give full support to journalism and culture of good news. The primary objective of this project is to create a healthy relationship with new publishers of the social media industry.

Facebook has launched the project for social media to support the journalism and promote the environment of good news. This program has been built to create the strong relations with newcomers from the publishing industry.

Working style of Facebook Journalism Project

1. New Collaborations- The team of Facebook products work in collaboration with media industry in the new format of storytelling like live videos and Instant Articles and much more. The Facebook has also taken a decision of supporting local outlets and planned to meet with the publishers around the world.

2. Journalists tools and training - The best way to learn about the products on Facebook is through the e-learning courses and newsroom classes. They have signed a partnership with an institute of journalism. Facebook has also launched live news feature which is very helpful for the publishers.

3. For Everyone - Now the users have freedom to report on fake news stories which appear in their News Feed and Facebook will check the authenticity of their stories. If it is found correct, then these stories will be flagged as disputed. So the popularity of Facebook is also spreading among the users with the help of free ads. It will also develop the culture of choosing right and wrong ads on the online platform.

Facebook has launched the new project to develop cordial relationship with both the new and the old publishers and give them full support and to work hand in hand to eradicate all kinds of fake stories that might be misleading. Thus, it has minimised the creation of false stories on the social media platform. Hire the marketing agency here that offers you the best SEO services according to your budget.

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Building the Importance of Back Links to an SEO

There is no a magical tool or formula available for you to become a high traffic gainer or be nice in ranking but you can apply some strategies to the mixture of some quality contents & strong links as these two are the important part of any website today. With the perfect combination of good links and contents, you can grow your online business in a better way. Getting these links is neither too easy nor too tough for any startup, but before that, you need to know the meaning of back links and its importance to your website.

Search engine optimization or SEO generally refers to the things that people used to do with the search engines like Google & further more when people used to type phrase or keywords to the search engines that are usually connected to your sites but apart from that the most important thing is to optimize the sites for the search engines so that it can generate back links.

Backlinks are the building blocks of any website

The backlinks are crucial for any business today as these are the vital components that can tell the search engines to give importance to your website in search results. Search engine giants like Google consider these types of links as votes, so it’s like getting new links every time you get voted. But at the same time, you need to consider the generating address of these websites as the links you are getting must be relevant to your work area. The more votes you get that means, the more credibility you are going to add to your site and thus a higher ranking to your site in search results.

Only relevant links have an importance

Not all the links available on the internet are having such kind of importance as compare to quality links. Generally, giants like Google, Bing and Dogpile give some weights to the links coming from the reliable & popular resources like Wikipedia or the New York Times, so these kinds of links can perform way better than the links generated from our friend’s blog. Every time a website links to your website, then they are telling the search engines to consider your website’s content on the higher priority for getting the useful information from a web. Backlinks define the relationship between any two websites on the internet with the help of greater understandability between those two websites. A website owner tries to get links from the industry expert websites for giving more power to your site. For the process of getting some useful links to your site first, you have to make a list of potential websites that can have the importance or relevancy to link to your site. For that, you can take help of the internet by searching the keyword related to your work area and then taking websites from the search results which have greater search ranking.

Just after the completion of all the hard work associated with back-links, you should identify your performance of the back links & for that you can take help of online tools that can show you the backlinks performances. For anyone finding a top SEO company, go through this website.

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Searches From Google Home App Is Usually Measured As The Direct Traffic In Google’s Analytics

There is one powerful tool available on the internet called Google analytics that can be more accurate and effective for analyzing the traffic associated with your sites and there is no doubt that this particular tool having all the powerful abilities and can do clever things like tracking the actions, clients, purpose, etc. without the need of downloading anything at the client’s end but at the same time it has some issues with it.

What does it explain us?

A recent discovery shows us that a Google analytics (a tool used to analyse the traffic for your site) has the ability to read clicks coming from the Google home application of your mobile device and treating it as the direct traffic. Whenever you asked something or search something useful from the Google home device, it will throw you or respond you back with the related answer, and for doing this thing, it has to be involved in data to find the particular resource. Those type results usually come from information stored on the Google’s indexed web pages.

When direct traffic is outsourced

The entire relevant search performed by the user or recent visiting history of the user can bring the user to the original resource of this information. Google somehow considering this traffic organic because Google tends to discover the originality of this content as Google home app. However, a deep research shows that a Google is counting this as the direct traffic.

Usually, a direct traffic is counted whenever someone either manually enters the URL into the address bar in their browser or when someone enters the unique query in URL. Google can adjust this thing in near future, but for now, we can say that the Google is treating this traffic of Google home app as the direct one.

Giving explanation for the direct traffic to clients

Whenever you see a direct traffic is rising on the websites, then you will come to know that there are many people out there in the world who may are typing the URL of your site to directly navigate to your home page. There can be many scenarios that could be resulted into the direct traffic for example emails, links from https websites, etc.  Problems may occur only in case of miss-categorized results like untagged links from emails that can give a tight sign to your clients that you need to have proper tag links in order to track traffic correctly.

Conclusion

With the mobile friendly indexing of the web by Google now almost 60 to 70 percent of the searches are coming from the mobile devices so for this to be successful and free from any errors a perfect mobile-friendly approach to counting the direct traffic in the must. View this website for more information about an SEO Company in India.

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